The Matching Advertising Program is designed to promote the benefits of electricity as well as promote energy efficiency and conservation to our member/owners. It is available to help each Basin Electric member co-op with their advertising and communications efforts directed toward their members and general public. The program provides 50% matching funds, dollar-for-dollar, spent on advertising up to $2,000 per co-op.

Download the Matching Advertising Program Guidelines.
Download and complete the Matching Ads Reimbursement Request.

Criteria/qualifiers

TV, print, radio, and digital advertising that communicates and promotes the benefits of products that use electricity – heat pumps (ground source and air to air); water heaters; grain drying; electric heat, etc.
TV, print, radio, and digital advertising that communicates and promotes energy efficiency and energy conservation – heat pumps, EVs, solar panels, etc.
Marketing items – banners, displays, brochures, etc. that promote electricity as the energy of choice and/or promote energy efficiency/conservation.
Requests for reimbursement can be made anytime during the calendar year, but must be submitted no later than March 31 of the following year.

Send reimbursement requests and ad samples to:

Basin Electric Power Cooperative
Attention: Jeremy Woeste
1717 East Interstate Avenue
Bismarck, ND 58503